SHAWN LOGUE

If your Salesforce firm is growing but still runs through you, you do not have an effort problem. You have a founder burden problem.

At some point, "I'll just handle it" stops being leadership and starts being the ceiling.

You built a real firm.Real revenue.
Real clients.
A real team.
And yet too much still depends on you.Decisions stack up on your desk.Delivery gets shaky when you step back.Your team waits for clarity you don't have time to keep manufacturing.Client pressure lands on your nervous system first.You are still the filter, the stabilizer, and the last line of defense.
That is not sustainable leadership.
It is founder burden.And most of the time, the founder is carrying it because nobody around them is positioned to tell the truth about what is actually happening in the business.I work with founders of Salesforce consulting firms as a trusted advisor, strategic sounding board, and truth-teller.My job is not to validate the story.My job is to help you see clearly, decide well, and stop carrying things the business should be able to hold without you.

“He didn’t just bring systems and execution—he brought calm to the chaos.”

Gina Del Carlo
CEO @ Earn & Learn / Techstars ’25


Premium Founder Advisory

Premium Founder Advisory is for founders of Salesforce consulting firms who need an experienced outside advisor in the room as the business grows more complex, leadership gets tested, and too much still depends on the founder.This is not generic coaching.
This is not implementation theater.
This is not another consultant showing up with a template and pretending your business is interchangeable with every other firm.
This is a standing advisory relationship built around judgment.I help founders:

  • See the real bottleneck, not just the loudest symptom.

  • Make better decisions under pressure.

  • Navigate leadership issues with more clarity and less emotional drag.

  • Reduce founder dependence.

  • Separate what is structural from what is situational.

  • Handle growth without becoming the permanent shock absorber for the entire business.

The founders who get the most value from this work usually do not need more information.They need a trusted outside mind who can help them think clearly when growth, delivery, leadership, and identity are all colliding at once.

Premium Founder Advisory includes:

  • Weekly founder advisory sessions

  • Ongoing strategic sounding board support between meetings

  • Guidance on leadership, delivery, hiring, role clarity, and founder burden

  • Straight answers when the business gets murky

  • A trusted outside perspective from someone who has been inside these firms for 20+ years

This is for you if:

  • You run a founder-led Salesforce consulting firm or SI

  • The business has real revenue, but too much still routes through you

  • You want truth, not reassurance

  • You are dealing with growth, delivery pressure, leadership ambiguity, or founder burden

  • You want a trusted advisor, not a motivational speaker

This is not for you if:

  • You want someone to rubber-stamp your thinking

  • You are unwilling to make structural changes

  • You want a generic business coach

  • You are looking for low-commitment advice with no accountability


Founder Strategy Session

The fastest way to get a clear read on what is actually going on
This is the entry point.
The Founder Strategy Session is a 90-minute paid diagnostic for founders who know something is off but need a direct read on what is really happening underneath the noise.You bring the problem costing you the most time, money, margin, or sleep.I bring 20+ years of pattern recognition from inside the Salesforce ecosystem — from boutique firms to enterprise environments — and a point of view sharp enough to separate symptoms from structure.In 90 minutes, you will get:

  • A direct diagnosis of what is actually broken

  • The structural reason it keeps recurring

  • A clearer sense of what needs to happen next

  • A decision on whether Premium Founder Advisory or Founder OS makes sense

No intake theater.
No vague discovery call.
No pre-call ritual designed to impress you.
Just a direct conversation with someone who can tell the difference between stress and signal.$750 | 90 minutesIf we move into a deeper engagement afterward, the $750 is credited.


Founder OS

For founders who need deeper structural intervention
Some businesses do not just need better judgment.
They need operating redesign.Founder OS is the 90-day engagement for firms that need to rebuild the structure behind leadership, delivery, accountability, and founder dependence.This is for situations where the business is not just heavy — it is structurally misfiring.Over 90 days, we work on the operating realities that keep the founder overextended and the business unstable:

  • Leadership accountability

  • Role clarity and decision rights

  • Delivery discipline

  • Sales-to-delivery handoffs

  • Founder extraction

  • Operating rhythm

By the end of the engagement, the goal is not to create a perfect business.The goal is to create a stronger one — one that does not keep requiring the founder to manually stabilize every part of the system.Starting at $6,500/month


Why Founders Hire Me

I have spent 20+ years inside the Salesforce ecosystem, from founder-led firms to enterprise environments like PwC and Cognizant.I have seen:

  • Scope drift kill margin

  • Delivery inconsistency erode trust

  • Leadership confusion quietly stall growth

  • Founders become the ceiling of businesses they spent years building

I am not studying this from a distance.I have lived inside these firms.
I know the language.
I know the pressure.
I know what it looks like when the founder is carrying far more than the org chart admits.And I know that what most founders need is not more content.They need truth, clarity, and better judgment at the exact moment the business is getting harder to carry.

Selected Background

  • Director, Cloud & Digital at PwC

  • Global Engagement Partner, Salesforce at Cognizant

  • Practice Director, Salesforce at ForceIQ

  • Director of Consulting Services at Xceede

  • Salesforce Practice Lead at Qvest


Common Situations I Help With

  • The business is growing, but you still cannot step away without things wobbling.

  • Your leadership team is good, but too much still waits on you.

  • Delivery issues keep resurfacing in slightly different forms.

  • You are carrying clients, team tension, and strategic decisions simultaneously.

  • You know the business needs to change, but you are too close to see the real bottleneck clearly.

  • You want an experienced outside advisor who will tell you the truth without politics.


The First Conversation is Simple.

You tell me what is actually going on.I tell you what I see.If I can help, I will say so.
If I cannot, I will say that too.
No pitch theater.
No forced proposal sequence.
No polished performance.
Just the truth about your business from someone with no reason to soften it.

Connect or DM me on LinkedIn:linkedin.com/in/shawnlogue


Copyright 2026 Shawn Logue. All rights reserved.